In order to scale your business and increase revenue streams in the future, it's critical to have a robust and diverse technology stack.
You can improve your business by making informed business decisions by using the best business analytics tools. Regardless of your business size, it's crucial to use data tools right away, and business analytics software is now more affordable than ever.
Our guide will show you how to collect, analyze, and convert data into reports using the best business analytics tools. Before we dive into how business analytics tools can help your business, let's look at what they are.
Business Analytics Tools: What Are They?
There are several different business analytics tools, such as BI tools and analytics software, but they are all similar tools.
In general, business analytics tools are used to provide intelligence and valuable insights from data. To make more strategic business decisions, you may need to measure key performance indicators, sales data, and business health planning.
Business analytics tools can also retrieve data and present it in real-time, enabling your organization to spot trends via advanced reporting and identify problems such as supply chain problems.
A list of the top business analytics tools
1. Sisense
Without the need for IT expertise, Sisense can manage and display data sets.
Using Sisense, you can combine data from Salesforce, Adwords, and Google Analytics to create analytics reports. With Sisense, you can access analytics data from anywhere, which is especially helpful for employees who work from home.
2. Tableau
An easy-to-use business intelligence platform, Tableau is one of the most popular business analytic tools. Google Analytics, Oracle, MS Excel, Salesforce, and MS SQL are currently supported by Tableau.
A great feature of Tableau is that it has cloud-based and local desktop versions. For those interested in Tableau, there is a free edition for personal use and an enterprise version.
3. Google Analytics
The fact that Google has its analytics and intelligence tools should be no surprise. You can track business performance online with Google Analytics and measure website metrics, ads, and social media.
On the surface, Google Analytics is a great tool for collecting and analyzing data - it provides business intelligence for better understanding your audience demographics. Many companies, however, find that they need more advanced business analytics tools to make smart business decisions.
4. SAP Business Intelligence
SAP business intelligence software is a market leader in business intelligence software.Machine learning, business planning, and predictive analytics can all be enabled within SAP business intelligence.
SAP Business Intelligence is more beginner-friendly than some other analytics tools.
5. Microsoft Excel
The IT industry and non-analytic professionals use Microsoft Excel as one of the world's most widely used pieces of software.
You can use Excel to collect data and distribute it to reporting tools, no matter how large or small your company is.
